Dune 2021 delay ‘shows brand CONFIDENCE’ – could be ‘as big as James Bond’

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Dune 2021 delay ‘shows brand CONFIDENCE’ – could be ‘as big as James Bond’

However, the delay could in fact be a sign of confidence in the new franchise, as suggested by Comscore Senior Media Analyst Paul Dergarabedian.

Paul likened the new franchise to the Lord of the Rings series – a collection of films which famously cost hundreds of millions to make, and the better part of two years to film.

Villeneuve’s adaptation of Herbert’s epic story has already been split into two films, with the second half of the narrative yet to receive a release date.

Paul explained this is a huge jumping off point for a new franchise, and it needs to be executed correctly.

Published at Thu, 15 Oct 2020 15:40:38 +0000

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