This 50-inch 4K TV with Freeview is impossibly cheap at ASDA, but you'll need to be quick

If you’re looking to upgrade your telly for the Euros, or the barrage of awesome boxsets and films coming to streaming services this summer – there’s an unbelievable deal at ASDA right now. The supermarket chain has slashed £80 off the cost of a 50-inch 4K TV.

That means you can pick up one of these sets for £299. The 50-inch Ultra HD television is built by Polaroid and comes packed with dozens of streaming services, including Netflix, BBC iPlayer, YouTube, Amazon Prime Video, and more. So, you won’t need to buy a streaming stick from the likes of Roku, Fire TV or Chromecast to watch the latest shows that everyone is talking about. That makes this even more of a deal.

This Polaroid 50-inch TV packs an Ultra HD resolution, which has four times the number of pixels as standard 1080p. It also supports Dolby Vision, an industry standard for HDR (High Dynamic Range) pictures supported by Disney+ and Netflix, to name a few. This kicks in automatically and offers more detail in scenes with strong contrast between the gloomiest and brightest parts on-screen. There’s also support for Amazon’s Alexa voice assistant built inside the telly.

So, you’ll be able to use the television like an Amazon Echo to pause or rewind – handy if you’re the sort of person who misplaces a remote on a regular basis.

There’s also 3 HDMI 2.0 ports for all of your set-top boxes, soundbars, and games consoles. USB port and Bluetooth are also supported.

In fact, the only hiccup with this stellar telly deal is that it’s only available in-store. ASDA isn’t making the 50-inch Ultra TV Polaroid available to buy online, so you’ll need to get in the car or bus and head to your local store. The £299 deal will only be available while stocks last, so it’s safer to get to your nearest shop sooner rather than later.

To learn more about the ASDA exclusive line of Polaroid TVs here.

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